Should I quit my job before I commit to a business model?

Treat uncertainty like a research task, not a personal failure. Look for proof signals such as people already paying for substitutes, active forums asking for solutions, and competitors with consistent reviews. Then run a short pre-sale or waitlist with a deadline to measure intent.

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Use a capped-loss rule: only invest what you can comfortably lose over 60 to 90 days. Prioritize experiments that teach you fast, like ads to a landing page or a simple outreach script. Keep bigger spends for after you see repeatable sales.

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Yes, as long as you use them for drafts and analysis, then verify everything with customers. The fact that 73% of new startups use an AI tool during planning shows this can be a normal part of early decision-making. Ask AI to generate test questions, pricing hypotheses, and risk checklists, then validate the outputs in the real market.

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